IHMC to Launch Pavilion at Indra Mahila Shakthi Bazaar from March 6
HYDERABAD: India Handmade Collective (IHMC), a platform for sustainable handmade crafts and clothing, will open its pavilion at the Indra Mahila Shakthi Bazaar in Madhapur on March 6.
Divya Devarajan, IAS and Chief Executive Officer of the Society for Elimination of Rural Poverty (SERP), will launch the pavilion. The launch will also open a three-day “Exclusive Natural Dyes Handmade Festival” from March 6 to 8, 2026.
The event will take place at the Indra Mahila Shakthi Bazaar beside Shilparamam in Hitech City.
Platform supports grassroots artisans
IHMC started in 2020. It works with grassroots artisans who follow fully handmade and eco-friendly methods. The collective promotes handspun, handwoven, and naturally dyed clothing. It also supports crafts made from natural fibres.
IHMC has held pop-up shows in Bengaluru, Hyderabad, Chennai, Madurai, and Vijayawada. These events attracted buyers who prefer eco-friendly and fair-trade products.
Organisers say the pavilion will give artisans a permanent space to sell handmade goods. The venue will also host workshops and live demos. These sessions will help visitors understand traditional craft methods.
Visitors can explore handspun and handwoven fabrics, naturally dyed clothes and accessories, natural fibre crafts, handmade bath scrubs, earthen jewellery, lacquer toys, stone cookware, and curated gift sets.
Focus on sustainable value chains
IHMC follows both eco-friendly and fair business practices. Artisan-led groups and partner groups work with craft communities across India. They help artisans reach wider markets.
The collective promotes a decentralised cotton value chain. It begins with traditional or native cotton seeds. Artisans spin the yarn on the Amber Charkha. They weave the fabric on handlooms and dye it with plant-based colours from bark, leaves, flowers, and roots. Tailors stitch the garments by hand.
Organisers say each handmade product supports more than six livelihoods in the supply chain. Many of these workers are rural women. They also note that handloom provides one of the largest sources of jobs in India after farming.
IHMC plans to start a custom tailoring service at the pavilion. Customers can buy artisan-woven fabrics and get them stitched on site.
The collective also runs skill-sharing workshops. These sessions help artisans improve and upgrade their traditional skills.
For details, contact Sarvani at 9000994678 or Udaya at 7893882228.
