Taste it to win it: Ice cream challenge hits Hyderabad on April 27

Hyderabad: The 3rd edition of The Great Indian Ice Cream Tasting Challenge is set to return to Hyderabad this Sunday, April 27, 2025. Presented by Organic Creamery by Iceberg and organized by HYBIZ.TV, the event will take place at PVR Irrum Manzil from 10:00 a.m.
The venue will be L2, PVR Irrum Manzil, adjacent to the Irrum Manzil Metro Station, Khairtabad. This unique tasting competition invites participants to guess ice cream flavors for a chance to win cash prizes.
The top prize is ₹1,00,000, followed by ₹50,000 for second place and ₹25,000 for third. Additionally, 25 runner-ups will each receive ₹5,000. Winners will be awarded by prominent celebrities.
The Ice Cream Tasting Challenge will run from 10:00 a.m. to 5:00 p.m. An entertainment zone will be open until 8:00 p.m., featuring a children’s play area, food stalls, and dedicated ice cream counters.
Speakers of English, Bengali, Hindi, Kannada, and Malayalam are welcome to participate. Tickets are available on BookMyShow, starting at ₹250. The event promises a fun-filled day for ice cream lovers of all ages.